By Emily Southard, Marketing & Communications Coordinator
Favorite Disney characters and Disney Parks icons will soon come to life in immersive new ways at Walt Disney World Resort, as Disney PhotoPass Service and Snap are continuing their collaboration with new augmented reality photo moments!
Combining camera technology developed by Snap with beloved Disney stories, our interactive new Disney PhotoPass Lenses create a magical, one-of-a-kind experience sure to make you smile. These latest Disney PhotoPass Lenses will be available directly through the My Disney Experience app as part of the purchase of Disney Genie+ service, launching on Oct. 19, 2021. A select sampling of these lenses will also be complimentary through the Snapchat app.*
Have you ever wanted to transform into a Disney villain? Or cook ratatouille with help from Remy? Or maybe even take a step back in time and see Cinderella Castle magically transform into a birthday cake? With this amazing technology, you can make your own magic as the world around you transitions into one of fantasy. Take a look for yourself!
The lenses are also a special way to capture memories during The World’s Most Magical Celebration, the incredible 18-month event commemorating the 50th anniversary of Walt Disney World Resort.
Whether you’re in your Disney Resort hotel room, traveling on the Disney Skyliner or waiting for the character cavalcade to begin, you can capture photos and videos with Disney PhotoPass Lenses to your heart’s content. While many Disney PhotoPass Lenses can be used across Walt Disney World Resort, others like the Remy lens will be available exclusively in specific areas of the parks.
The fun continues even after your Disney vacation – you can also enjoy some Disney PhotoPass Lenses up to 45 days after the day you visit with Disney Genie+ service, including one of our favorites, which lets you recreate one of the most iconic scenes from “Lady and the Tramp.” Just open the My Disney Experience app and be sure to try it with your dog or cat!
At Disney, innovation and storytelling is at the heart of everything we do, and by collaborating with Snap, we’re excited to further transform how guests experience their favorite stories. Every day, we are exploring new ways for technology to help us bridge the physical and digital worlds in what we call the “theme park metaverse” to further immerse our guests in experiences they cannot find anywhere else.
These lenses will join the many other ways to capture your vacation memories with our amazing cast of Disney PhotoPass photographers throughout Walt Disney World Resort – from family photos in front of park icons to Magic Shots, the Capture Your Moment photo sessions and more.
The Disney PhotoPass Lenses featured are just the beginning, as we’re creating more for you to enjoy in the future. Stay tuned to the Disney Parks Blog for more details!
With the purchase of Disney Genie+ service, Walt Disney World guests can access many Disney PhotoPass Lenses in the My Disney Experience app as soon as they enter the park. Select Disney PhotoPass Lenses are accessible only within designated areas of Walt Disney World Resort. Other Disney PhotoPass Lenses will remain accessible in the My Disney Experience app until 5:59 a.m. on the 45th day after the day on which the Disney Genie+ service was used; certain states and localities are excluded. Many Disney PhotoPass Lenses use technology that detects the coordinates of key points on a guest’s face and/or hands and may be used only by guests 18 years of age and older who have consented to use of this technology. Therefore, guests unable to provide such consent, as well as guests under 18 years of age, will have fewer lenses available to use. To access Disney PhotoPass Lenses, an eligible mobile device with the My Disney Experience app with access to the device’s camera and location is required. A purchase of Disney Genie+ service at Walt Disney World Resort does not include downloads of a guest’s Disney PhotoPass photos or videos that were captured by photographers and onboard attractions. Use of Disney PhotoPass Lenses is subject to the Terms and Conditions. Subject to restrictions and change without notice.